Category: Technology
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User Research Smoke & Mirrors, Part 5: Non-Scientific User Research isn’t a Bad Thing
(This is Part 5 — the final part. Please read Part 1 , Part 2 , Part 3 , and Part 4 first.) I would certainly agree that more rigorous methodologies can’t hurt in our field. But at the same time, I think that we need to be a little more honest about the value…
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User Research Smoke & Mirrors, Part 4: Research as Bullshit
(This is Part 4. Please read Part 1 , Part 2, and Part 3 first.) Okay, in this post I’m going to get a little down and dirty. I’ll show some examples of research which do not seem to really enable a design team to learn more about their users, nor convince stakeholders about correct…
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User Research Smoke & Mirrors, Part 3: Research as a Political Tool
(This is Part 3. Please read Part 1 and Part 2 first.) Explaining it to the boss. Next time you read an article about a user research success story, ask yourself if the conclusions of that research weren’t just common sense (or at least common sense to good UI designers) to begin with. Ask yourself…
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User Research Smoke & Mirrors, Interlude: Data Interpreted Badly
Here’s a great and succint case study of how user research data can be easily misinterpreted, and a great example about why we should always be suspicious of statistics. The marketing blog at FutureLab (which I do recommend) has a short post today entitled “Study Shows Fear of MySpace Predators is Overblown“. The research paper…
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User Research Smoke & Mirrors, Part 2: Research as a Design Tool
(This is Part 2. Please read Part 1 first.) An eyetracking “heatmap” showing in red where users’ eyes were pointing for the longest time during a page-view. There is a limit, I think, to what a so-called “empirical” user interface test can tell you. At some point, the results must be interpreted in order to…
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Be Evil?
What if Sergei Brin and Larry Page were actually evil? What if they were in reality sinister villains planning to take over the world, like Lex Luthor or Dr. Doom? If so, they’re certainly going about it with great efficiency, controlling all of the instruments we use to function in the information age: web search,…
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I am large, I contain multitudes.
Emily Dickinson’s totally awesome MySpace page In which half-baked connections are made between American poetry and Internet social networking. Walt Whitman’s “Song of Myself” is like an 19th-century personal homepage, in which the poet constructs his profile/identity with the stuff he sees in his neighbors, peers, family, friends, and countrymen. He gives shout-outs to his…
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Reaching Higher Ground with Google Maps
The ever-excellent Google Maps mashup Google Pedometer has recently added an “elevation” feature, allowing you not only to see how far you walked, ran, cycled, or drove, but also to see how far up and down you went along the way. You simply click the “elevation” link and it displays a scrolling iframe with your…
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Why do Executives use Blackberrys?
Who’s the boss? The only people I ever see actually using Blackberrys tend to be high-level executives. Why is this? It’s simple: Because they can get away with it. Only the boss can sit in a conference room twiddling around with a Blackberry, their attention a thousand miles away, while everyone else is working on…
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Dell Rips off Large Businesses
On the left is a nicely-configured Dell Latitude D620 laptop as you’d see it in Dell’s Medium & Large Business store. On the right is the exact same computer if configured in the Small Business store: Not only does the Small Business store offer a significantly lower price to begin with, but they also automatically…